Create Campaigns That Build Awareness and Drive ROI

With interaction rates 2X above industry average and 24% higher viewability than the average site, IDG is the ideal partner to help you reach highly engaged and influential tech decision-makers wherever they may be.  
 
A strong brand awareness strategy can not only help attract the right audience, it can also directly impact ROI. Without the right strategy, tools and media partner, staying top-of-mind and standing out from the competition can be difficult.
 
With over half a century of experience covering the technology market, IDG has built strong relationships with senior IT and line of business decision-makers. We form insights from what buyers tell us, what content they read and what events they attend. Utilizing IDG's exclusive first-party data, we can identify the ideal target for your campaign. 
 
 

"We have worked with IDG on multiple projects and have found them to always be professional, organized and a pleasure to work with. They have offered clear guidance on the available solutions for each of our initiatives and we have been successful each time in reaching – or beating – our desired metrics."

– Alyssa Hall, AVP Marketing and Business Development, CDI LLC


 

Contact IDG today and start engaging with technology buyers globally.