Create Campaigns That Build Awareness and Drive ROI

With interaction rates 2X above industry average and 24% higher viewability than the average site, IDG is the ideal partner to help you reach highly engaged and influential tech decision-makers wherever they may be.  
 
A strong brand awareness strategy can not only help attract the right audience, it can also directly impact ROI. Without the right strategy, tools and media partner, staying top-of-mind and standing out from the competition can be difficult.
 
With over half a century of experience covering the technology market, IDG has built strong relationships with senior IT and line of business decision-makers. We form insights from what buyers tell us, what content they read and what events they attend. Utilizing IDG's exclusive 1st party data, we can identify the ideal target for your campaign. 
 
 

"We have worked with IDG on multiple projects and have found them to always be professional, organized and a pleasure to work with. They have offered clear guidance on the available solutions for each of our initiatives and we have been successful each time in reaching – or beating – our desired metrics."

– Alyssa Hall, AVP Marketing and Business Development, CDI LLC


 

Contact IDG today and start engaging with technology buyers globally.