TM-News-Header_17_800.jpg

July 13, 2017

Delivering the latest tech and marketing news stories straight to your inbox.

Share with a Friend
 
Top Stories
 
Broadband Providers Tell Supreme Court FCC Lacked Authority For Net Neutrality Rules
MediaPost (7/12)
“Cable companies and telecoms plan to ask the Supreme Court to vacate the net neutrality rules. The broadband providers' statement comes in a motion seeking to extend the deadline for filing a formal petition for review by the Supreme Court. They are asking Roberts to authorize a deadline of Sept. 28.”


The Wall Street Journal Shakes Things Up with a Newsroom Reorg
Adweek (7/12)
This announcement comes on the heels of an announcement earlier this week focused on a different kind of hiring issue–addressing the publication’s diversity and gender imbalance, especially in newsroom leadership roles, as well as the gender pay gap.
 

China Says It Will Not Disrupt Legitimate Internet Access
Bloomberg (7/12)
A Chinese ministry said it will not disrupt legitimate access to the global internet by businesses and general users, after a Bloomberg report it had ordered telecommunications carriers to bar individuals from using services to circumvent its Great Firewall.


WeWork Becomes World’s Fifth Most-Valuable Startup
Bloomberg (7/12)
WeWork is looking to continue its rapid pace of global expansion. Bloomberg reported this week that the company is in talks with Japanese real-estate firms, including Mitsubishi Estate Co., to open as many as 20 new office spaces in SoftBank’s hometown of Tokyo. The proposal would make Tokyo WeWork’s biggest operation in Asia.

 

Promoted Content
 
Success Story: Delivering High Returns with Content Marketing
IDG
A four-year run of The Business Value Exchange (BVEx) has proved the value of an agile model for corporate marketing and is delivering high returns, including engagement with target customers. Read about how DXC and IDG leveraged content marketing to build a community of over 10,000 influencers and CIOs.
 

Industry Perspectives
 
AI and ‘Enormous Data’ Could Make Tech Giants Harder To Topple
Wired (7/13)
The ecosystem of tech companies that consumers and the economy increasingly depend on is traditionally said to be kept innovative and un-monopolistic by disruption. But when competition in tech depends on machine learning systems powered by huge stockpiles of data, slaying a tech giant may be harder than ever.
 

Apple's Billion Devices Give Augmented Reality Edge Over Google
Bloomberg (7/13)
Alphabet Inc.’s Google beat Apple by three years in releasing AR tools, but its features are on very few phones and haven’t gained wide acceptance. By contrast, Apple can easily pair its software and devices, an advantage that will help it quickly make up lost ground, developers say.
 

The Most Valuable Cloud Computing Certifications Today
CIO (7/13)
If you’re looking for more general, across-the-board knowledge, a vendor-neutral certification can provide a broad overview of key concepts and foundational expertise. If you’re looking to specialize, whether in your current job or because you’re angling to land a new role, consider specializing in one or more vendor-specific certifications.”
 

Why Video Ad Fraud Remains a Persistent Problem for Ad Buyers
Digiday (7/13)
Video ad fraud is about twice as common as display ad fraud, according to a June study by DoubleVerify. The reason: there’s more money in video, and fraudsters go where the money is. Here’s a breakdown of some of the wonkier tactics that fraudsters use to reap video ad dollars.
 

Instant Articles Generates 2M Email Subscriptions To Date
MediaPost (7/12)
On a basic level, Instant Articles allows publishers to optimize their stories to be displayed on Facebook. Since Instant Articles’ original launch, however, Facebook has expanded the mobile publishing format to allow news organizations to include a call to action unit alongside the story.

 
Research Insights
 
Worldwide IT Spending Set to Rebound in Second Half of 2017, Led by Cloud and Mobile Upgrade Cycles
IDc (7/12)
Worldwide IT spending is expected to increase by 4.5% in 2017 in constant currency terms, a significant improvement on last year’s growth of 2.5%, with stronger upgrade cycles for infrastructure and mobile devices leading the improvement in the second half of the year.


Gartner: Global PC Shipments Fell 4.3% in Q2 2017, HP Reclaims Top Spot from Lenovo
VentureBeat (7/12)
In Q1, the top six vendors were HP, Lenovo, Dell, Apple, Asus, and Acer. In the top six, only HP and Dell experienced an increase in PC shipments. In fact, those two companies have notably achieved five consecutive quarters of year-over-year growth.


Like Tech & Marketing News from IDG?
Share with a Friend

Connect with Us

IDG Facebook Page IDG Twitter IDG LinkedIn
 

IDG   5 Speen Street    Framingham  MA   01701   USA 

This email was sent to you because you are subscribed to Tech & Marketing News from IDG. 

Update your email preferences | Unsubscribe | Privacy policy