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Top Stories SAP Lifts Sales Outlook, Buying Back Stock on Cloud Growth Bloomberg (7/20) “The German maker of applications that run businesses’ finances, manufacturing and personnel is projectingsales of 23.3 billion euros ($26.8 billion) to 23.7 billion euros this year, based on constant currencies. That’s up about a 100 million euros on both ends of its prior forecast.”
Lenovo's CEO Vows to Hit Online Sales Target — or Quit Bloomberg (7/20) “Nearer term, he intends to transform the company’s sales online into an e-commerce juggernaut that can bring in 80 billion yuan ($12 billion) of annual revenue within three years. Yang proclaimed to conference attendees on Thursday that he hoped to do so through JD.com Inc., China’s second largest online retail service and Alibaba’s closest rival.”
Integrate Raises $8M To Bring Upper-Funnel Intel To B2B Marketers AdExchanger (7/19) “New investor Iron Gate Capital led the equity round with participation from existing investors Foundry Group and Forte Ventures. No investors took money off the table, according to CEO Jeremy Bloom, who noted that Integrate has been cash-flow positive for about four consecutive quarters and is under no pressure to exit.”
Tata Group Weighs Streamlining of Technology Operations Bloomberg (7/19) “The conglomerate is considering a restructuring that would see several of its technology businesses moved under publicly traded Tata Consultancy Services Ltd. TCS, Asia’s largest software maker, is the most valuable of the group companies with a market value of about $74 billion.”
Enterprises Can Put Oracle's Entire Public Cloud in the Data Center Network World (7/19) “Oracle has greatly expanded the services available through its on-premises Cloud at Customer offering so that they are essentially at parity with what the company has on its public cloud. The company announced Tuesday that a broad portfolio of SaaS applications as well as PaaS and Oracle Big Data Machine services are now available via Cloud at Customer.”
SoftBank Fund Leads $114 Million Investment in Robot Technology Bloomberg (7/19) “Brain Corp., based in San Diego, has created artificial intelligence and technology that enables robots to perceive their environment, learn to control motion and navigate using visual cues and landmarks while avoiding people and other obstacles.” Promoted Content Success Story: Delivering High Returns with Content Marketing IDG “A four-year run of The Business Value Exchange(BVEx) has proved the value of an agile model for corporate marketing and is delivering high returns, including engagement with target customers. Read about how DXC and IDG leveraged content marketing to build a community of over 10,000 influencers and CIOs.”
Industry Perspectives Dun & Bradstreet CEO Talks About New Microsoft Partnership Forbes (7/19) “Bob Carrigan, former CEO of IDG Communications, Inc., explained that technology is the key enabler for Dun & Bradstreet. The partnership with Microsoft, and the strategic decision to embrace Azure and integrate with Microsoft Dynamics 365 are all part of an effort to move to a data-as-a-service delivery model.”
Amazon’s Push Into Social May Set It On a Collision Course with Facebook VentureBeat (7/19) “After years of indifference toward social networks, Amazon is suddenly getting very social this year. Spark, the company’s social shopping feature introduced this week, is the clearest sign of that trend so far, but Amazon has given other hints in recent months.”
Expect Ad-Tech Consolidation To Continue MediaPost (7/19) “As more players entered the market, each claiming to better serve a different aspect of the ad tech ecosystem, the strength and staying power of the Facebook-Google duopoly became increasingly clear. Small players that may have entered the market on a high — like Rocket Fuel — have fallen behind, with acquisition the only answer to survival.”
How the Right Media Partnerships Can Help Brands Build Trust Adweek (7/19) “Finding the right media content partner is central to how Marissa Freeman, chief brand officer at Hewlett Packard Enterprise, creates trusting relationships with clients who are in turn attempting to put down deep roots of credibility with their own customers.”
Facebook is Throwing Publishers a Bone in the Form of More Performance Data on Instant Articles Digiday (7/19) “Publishers have asked for data on how their Instant Articles perform since Facebook rolled out the feature in spring 2015. Until now, Facebook provided only an aggregate lift figure across all publishers — saying that people in the U.S. and Canada read at least 25 percent more Instant Articles than their mobile equivalents — but didn’t break it out by publisher.”
CIO Career Coach: Courage to Be an Enterprise Leader CIO (7/19) “Looking across silos for opportunities to improve enterprise capabilities is one thing; creating a vision for how to capitalize on those opportunities is another. And communicating that vision effectively is harder still. But the real work is in deciding to stick your neck out in the first place. ”
Research Insights Consumer Electronics Continue Winning Streak Media Post (7/19) “Wearables and connected devices continue to remain strong, with projected unit sales of 635 million and 6% year-over-year growth from 2016. Smart home projects will reach 27 million units in 2017 (a 50% year-to-year increase) and $3.3 billion in sales (up 48%), while wearables will reach 48 million units sold (a 9% increase) and $5.6 billion in sales.”
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