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Top Stories Global Businesses Dig Out From Latest Cyber Attack Reuters (6/28) “Russia's biggest oil company, Ukrainian banks and multinational firms were among those hit on Tuesday by the cyber extortion campaign, which has underscored growing concerns that businesses have failed to secure their networks from increasingly aggressive hackers.”
EU Ruling Puts Google ‘On Parole’ for Years to Come Bloomberg (6/27) “EU competition chief Margrethe Vestager warned Tuesday that the clampdown on Google’s shopping search service sets a 'precedent' that could be used to scrutinize the search-engine giant’s behavior in other areas.” Promoted Content Success Story: Delivering High Returns with Content Marketing IDG “A four-year run of The Business Value Exchange (BVEx) has proved the value of an agile model for corporate marketing and is delivering high returns, including engagement with target customers. Read about how DXC and IDG leveraged content marketing to build a community of over 10,000 influencers and CIOs.”
Industry Perspectives What to Know About Visual Search Digiday (6/28) “Platforms and brands have experimented with the technology for years to improve in-store experiences, increase engagement and retarget audiences. Around three-quarters of U.S. internet users regularly or always search for visual content prior to making a purchase, and only 3 percent never do, according to a 2017 eMarketer study.”
PETYA—Darwinism Applied to Cyberspace CSO (6/27) “Perhaps the most valuable lesson we can learn from this attack is that Charles Darwin was right. It's survival of the fittest; right along with that goes the smartest. Unless some completely new vector is discovered in action with this new threat, victims of PETYA have no excuse.”
Alphabet Continues to Struggle with Reorganizing Google, Tried to Sell Nest Last Year VentureBeat (6/27) “In the first quarter, which ended March 31, the ventures lost a combined $855 million; that’s on top of a collective $3.6 billion loss for 2016. As a whole, Alphabet generated $90.3 billion in revenue in 2016. Google’s share of that revenue was $89.5 billion, while its 2016 operating income was $27.9 billion.”
Your Guide to Top Tech Conferences 2017 CIO (6/27) “IBM InterConnect, Code/Media, SXSW, Google Next, Microsoft WPC, Dreamforce '17, Adobe Summit...international conferences you may have only dreamed of attending. CIO.com's sortable, searchable directory of technology conferences makes it easy to find events coming to a convention center near you (or ones worth a trip out of town).”
Research Insights App Market Could Hit $6.3 Trillion Globally by 2021: App Annie VentureBeat (6/28) “Mobile commerce, like the purchasing of goods via a smartphone app, represents the 'single largest driver of the growth of the mobile and app economy,' App Annie said. Essentially, the company predicts more people will be using their smartphones for shopping, following the lead of China and the Asia-Pacific region.”
New IDC Forecast Shows Continued Market Growth for Digital Strategy Services IDC (6/28) “The strong growth rates in spending are attributed to the degree of maturity in Digital Transformation (DX) strategies as executives carefully consider and plan for the impact of digital innovation on everything from enterprise business goals to products and service innovation, business processes, organizational structures, and the workforce.”
Artificial Intelligence Could Add 10% to U.K. GDP, PwC Says Bloomberg (6/27) “The majority of the U.K.’s economic gains over the period to 2030 will come from increasing consumer demand thanks to AI driving a greater choice of products, increasing personalization and making them more affordable over time, PwC research published Wednesday shows.”
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