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Tech & Marketing News from IDG

May 9, 2017

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MediaPost (5/8)

The $3.9 billion deal would add 42 television stations in 33 markets to the Baltimore-based Sinclair’s 173 TV stations in 81 markets, which it owns or runs. Early Monday morning stock trading had Sinclair’s stock up 7% to $39.60 and Tribune stock 6% higher to $42.51.
 
 

Bloomberg (5/8)

Alipay, owned by Jack Ma’s Ant Financial, reached a deal that will let its users shop at 4 million U.S. merchants served by payments processor First Data Corp., the companies said Monday in a joint statement. The rollout will begin with businesses that use First Data’s Clover products.

 

Computerworld (5/8)

The new project, called Hyperleder Composer, is a modeling language based on JavaScript and with REST API support, that allows non-developers and developers to model their business network. The language also supports modeling of relationships and data validation rules.
 
 

MediaPost (5/8)

The group will have its first meeting at a CEO gathering scheduled to take place later this month in New York to talk about all the requirements. One key step requires putting together the technical specs that will allow publishers, brands, agencies, and other tech platforms to use the people-based identifier.
 
 

Bloomberg (5/8)

'If Western Digital continues to interfere with Toshiba’s rights to sell its Affiliate  rights embodied in the joint venture agreements that Western Digital itself relied on when it bought SanDisk  Toshiba will have no choice but to pursue all available remedies,' the Tokyo-based company said."

 

 

 

 

Adweek (5/9)

“'The speed that they’ve onboarded these partners so that they could be compared to a Facebook, who has been around for 10 years, or a Google, who has been around 20 years, [is] a remarkable story,' Jeremy Sigel, global director of partnerships and emerging media at Essence, contended."
 
 

CIO (5/9)

It’s in every company’s best interest to 'do' IoT correctly, which will mean ratcheting up security measures to capture and ensure a good customer experience. Jack Nichols, director of product management at Genesys, provides six ways to do that.
 
 

MediaPost (5/8)

Accenture continues its agency buying spree with the acquisition of creative agency The Monkeys and its design business, Maud. Terms weren’t disclosed. According to agency tracker COMvergence Accenture was one of the two most acquisitive IT/consulting firms of digital agencies last year along with IBM iX.

 

 

Bloomberg (5/8)

The low-cost Dot, which Amazon introduced last year, is enticing consumers to try the technology. The model represents more than half of the 10.7 million Echo devices sold since they were introduced, according to a report by Consumer Intelligence Research Partners.
 
 

CIO (5/8)

Michael Dell started Dell as a PC company in 1984 when he was 19 years old. But today, the PC market is limited, and Dell's approach is much like Intel's, which is focusing on enterprise IT infrastructure. Dell is now focused more on server, storage, cloud, networking, and internet-of-things offerings.
 
 

VentureBeat (5/8)

“It’s no secret that chatbots and NLIs have had their fair share of growing pains. In order to live up to the hype chatbots have received over the past year, hands-free human-machine interfaces will have to understand human speech, with all its mistakes, pauses and accents.

 

 

 

 

eMarketer (5/9)

While social video ad spending share saw continuous increases between Q1 and Q4 of 2016, Kenshoo noted there was a slight decline during the first quarter of this year on its platform. However, because of the ongoing push by many social ad platforms to encourage more video spending, the slowdown does not seem likely to be cause for concern.

 

 

MediaPost (5/8)

Of 250 UK marketing executives surveyed by Jaywing, a data solutions provider, 95% deploy individual-level email personalization. Within that group, however, 40% of the emails 'are not personalized beyond ‘Hello, first name,’' Jaywing writes. And personalization is used sparingly in other channels: Direct mail is personalized by 43%, web sites by 37%, display ads by 20% and social media by 9% in social media.
 
 

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