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Tech & Marketing News from IDG

November 28, 2016

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Bloomberg (11/28)

“South Korea’s most valuable company will hold a conference call at 9:30 a.m. in Seoul to discuss any potential steps, it said in a regulatory filing. Samsung executives and Elliott Management Corp. have been talking with investors in the U.S. and Korea to sound out opinions on the activist investor’s proposals to overhaul the Suwon, South Korea-based technology giant.”


The Wall Street Journal (11/28)

Apple Inc.’s suppliers say they have been asked to increase output of thinner organic light emitting displays and submit prototype screens with better resolution than ones from Samsung to differentiate its models.

Network World (11/23)

Fake news, online banking thefts and data breaches: It's no wonder that trust in the internet is at an all-time low. But don't worry: The Internet Society has a five-step plan for restoring faith in the network of networks.

Computerworld (11/23)

Amazon Web Services made a series of price cuts on Tuesday and simplified what customers pay for its storage products. The company's popular Simple Storage Service (S3) has had its six pricing tiers cut down to three, along with a corresponding price cut of roughly 16 percent to 25 percent.





Digiday (11/28

ComScore audience data is primarily used for media planning and buying, content-category classifications and a market-level view of the competitive landscape around publishers and audience buys. ComScore acts, it says, in the best interests of both publishers and agencies — on behalf of their advertisers.



Digiday (11/28)

Condé Nast Britain has been in the native advertising business for years, but it has only had a dedicated team producing, distributing and selling it for the last six months. In that time, native advertising revenue has taken a considerable jump across its portfolio, which includes Wired, GQ and Vogue.

Digiday (11/28)

Outside of Google and Facebook, fake news sites have plenty of other options to make money. One popular method on these sites is tapping the competitive market for native ad widgets. Taboola, Revcontent, Adblade and are prominently displayed on sites identified with fake news, while there are a few retargeted  and programmatic ads sprinkled in.

VentureBeat (11/27)

“Breakthroughs in deep learning and reinforcement learning have brought artificial intelligence and natural language processing (NLP) to a whole new level. This goes beyond rebranding terms like 'data mining' and 'machine learning' as artificial intelligence.”

PCworld (11/24)

Virtual reality will spread to budget smartphones, and they will also have better graphics, higher resolution screens, and more storage. More than ever, you’ll be using your smartphone to pay for products and log into websites.





eMarketer (11/28)

In Q3 2016, Audience Project surveyed internet users ages 15 and older in the UK and the US about their use of ad blockers.According to the data, 26% of respondents in the UK and 23% in the US said they use an ad blocker on their desktops. On the other hand, only 2% in both countries said they use ad blocking tools on their smartphones.

Forbes (11/26)

U.S. consumers spent a record $1.2 billion via mobile on Friday, according to a new report from Adobe. This represents a generous 33% increase from last year. Online spending as a whole also blasted through previous records, with shoppers spending $3.34 billion overall, a 21.6% jump over last year."
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