Delivering the latest tech and marketing news stories straight to your inbox.
Top Stories Amazon Is Looking to Build a Second U.S. Headquarters Worth $5 Billion Bloomberg (9/7) “Cities and local governments will be clamoring to offer lucrative incentives in order to entice Amazon to pitch its new tent. In 2001 Boeing decided to move its headquarters out of Seattle for Chicago, after it was promised a series of tax breaks and incentives worth up to $60 million -- for just 500 employees.”
Google Cloud Platform Expands Market Opportunity with New Tiers Forbes (9/7) “The gold standard for Google is the Premium Tier. Companies that have purchased Google Cloud today are already using the Premium Tier that runs on an extensive global private fiber network with over 100 points of presence across the globe. Google contends that its POP network rivals or beats that of its main competitors.”
Alibaba-Backed Chinese Logistics Company Best Seeks $932 Million U.S. IPO VentureBeat (9/7) “The offering will include an issue of 53.56 million new American Depositary Shares (ADS), each representing one class A ordinary share, in an indicative range of $13 to $15 each, according to a filing with the U.S. Securities and Exchange Commission on Wednesday.”
IBM Pledges $240 Million for Joint AI Lab with MIT VentureBeat (9/6) “As part of the agreement, IBM will contribute $240 million over 10 years to the lab, which will operate in addition to and in partnership with IBM’s existing research organizations, including the Media Lab and the Computer Science and Artificial Intelligence Lab (CSAIL).”
Artificial Intelligence and Big Data: Good For Innovation? Forbes (9/7) “A potential entrant that lacks access to good data faces substantial hurdles, and this has led some regulators to question the extent to which control over data creates barriers to entry. This is a worry, because if barriers to entry are too high, entrants will not enter, established firms will not feel competitive pressures, and innovation may suffer.”
Facebook Claims It Reaches More People Than the U.S. Census Data Says Exist Adweek (9/6) “'Measurement issues at Facebook have been top-of-mind for many of those same marketers over the past year given revelations around over-stated average video viewing time, miscalculations of organic page reach and other data which impacts how budgets are planned,' wrote senior advertising analyst Brian Wieser at Pivotal Research.”
Scale Local By Thinking Vertically: 75 Ways to Orient a Local Campaign Marketing Land (9/6) “One of the most intimidating components of local, grassroots marketing is its variability. Whether you’re a local, regional or national brand, finding the time and budget to build out marketing strategies for everything from 5K events to business associations is an overwhelming task. But there is scalability in verticals that exist within local ecosystems.”
Like Tech & Marketing News from IDG?
Connect with Us
IDG 5 Speen Street Framingham MA 01701 USA
This email was sent to you because you are subscribed to Tech & Marketing News from IDG.