The Drive to Transform Powers a More Inclusive Buying Dynamic
Based on the 2019 IDG Role & Influence of the Technology Decision-Maker research, this white paper “The Drive to Transform Powers a More Inclusive Buying Dynamic,” highlights who is involved in the tech purchase process, how the buying cycle differs by the technology being purchased, and how the digital-first mindset is affecting these changes. This year’s study revealed that there are on average 21 individuals involved in influencing technology purchases.
Grab your copy of the 2019 Role & Influence
white paper by filling out the form to the right.