Partner Marketing: Success Starts With Having a Plan
Partner marketing has gone from a benefit enjoyed by only the largest firms to an essential component of a modern sales and marketing ecosystem. IDG's Partner Marketing research study helps defines the value of partner marketing along with the benefits and challenges that marketers experience. The good news is that the value of partner marketing is being recognized - 62% of marketers view partner marketing as a necessary tactic that provides great value.
Grab your copy of the 2020 Partner Marketing white paper by filling out the form to the right.